My duty is to create visual tools that empower others to voice their own narratives. An example of this is my involvement in developing the visual identity and building the website for The Collective Punishment Campaign, which addresses the impact of parental imprisonment on children. The aim is to provide a platform where voices can be heard, stories can be shared, and awareness can be raised.
The campaign places a strong emphasis on sharing lived experiences submitted by individuals, fostering awareness, and empowering contributors to spark meaningful conversations. Through active engagement and collaboration, the website informs and resonates with its community, becoming a space where every individual’s story is acknowledged and uplifted.
The Collective Punishment’s website is a platform which serves as an information hub, compiling lived experiences, resources, and support for those affected. It publishes in‑depth research and analysis, shedding light on the psychological, emotional, and societal impact of parental imprisonment.
It provides resources such as informative guides, support networks, and legal aid information to assist families and children. It’s designed for those affected to tell their stories and contribute to general understanding.
The objective was to provide the campaigners with resources to support their outreach. The website was developed as an editable content management system (CMS), and I created Canva templates for social media. This allowed the campaigners to generate their own content, granting them full autonomy.
The Collective Punishment Campaign is a project I’m deeply honoured to be a part of. It was founded and led by individuals with personal experience of parental imprisonment. Together, we’re fighting against the unjust practice of punishing many for the actions of one. And we’re doing so by providing a space for those directly impacted to speak up and share their stories, amplifying their voices and advocating for meaningful change.
